The basic skills of foreign traders should first understand their own characteristics.

Many friends are talking about how difficult it is to do foreign trade. There are many trades that can be successful. Many people have no way to start or lose their chances and lose opportunities. Even one day, I found out that a company's inquiry letter was received in the mailbox. So how to do a good job of trade should be understood and mastered by everyone.

First of all, as a business person, here is not to specify why business or trade, but first of all should understand their own characteristics. This includes your company's main business, strengths, product features, features, technical advantages, product standards, prices, packaging, production capacity, etc., but also should understand their own big customers. I call this the basis. If a business person can't introduce his company's products well and introduce the characteristics of his own services, then it is difficult for you to establish a good impression on the customers immediately. The basis is the advice we make to every friend who does business or trade, that is, the so-called "must be the first thing."

Second, data can be collected through the Internet. You can find your similar companies and trade objects through related searches. It is recommended that you make a small database, including customer name, product name, specification, price, and product feature contact information. Some people will say that there are not many customers. It doesn't matter. After all, not every company has a website. Every business is online. Now it is not a large group of poor people in the United Kingdom and the United States. Business people collect their own related products as much as possible. There was a German company that required the business to make more than 100 visits per day and record them. The purpose may be to establish a business person's understanding of the market.

Now, you should have a better understanding of the business you have done, and you will have a bit of a sense of your sales market, know who is producing, who is buying or sending demand, even Chinese or foreign. There are also several companies and contacts. At this time, the work to be done is analysis and comparison. What are the characteristics of others, what are their own characteristics, whether there is an advantage in price, what are the disadvantages, what is the deficiency, why the price is higher than others, and what changes and diversity of service content. Don't underestimate this comparative work. This is also to know your own products, to understand your own characteristics, and to build your own confidence. How do you convince customers to buy your products? It depends on your own understanding and grasp of your products. Expressing product features accurately, quickly, and simply is a capability that business people must have and have.

Some netizens said that there are always factories that are cheaper than me, and old customers are asking for price cuts. In fact, regardless of China's foreign countries, all buyers want to buy cheap products, why women will see the discount as soon as they see it! I think that's the reason. However, if the customer sees the price is low, he will not buy it, which is why some German products are ten times higher than the same price in China and have a lot of users. Everyone is still willing to choose high quality products at the time of purchase, although the price is high, but the performance price ratio is more accounting.

Therefore, in the case of such a customer, the business personnel should indicate the characteristics and advantages of their products, high quality and high price, good materials, high cost, good technical quality, high level of technical personnel, and higher salary than normal. The price is high and should be understood. Of course, if you still don't know your product, you can't say one, two, or three, then you will become a dumpling in the teapot, and you can't get it out.

The next step is to start looking for customers. If you can first establish a homepage of your own company, do a good job of introducing the company, preferably in Chinese and English. There are products, better photos, specifications, numbering, product standards, the finer the better, for the price is relatively floating, you can not mark the price, otherwise I suggest you even the price is also marked, of course, the market price, for agents To give room, even a kickback. Once you've done it, you can send a small sales opportunity. Of course, in all places you know, intermittent, continuous, and tenacious, for half a year, once every week. The introduction should show your product features, specifications, and supply. Now you should be able to stay alive.

Further work is to take the initiative. Write a short introduction,

Including corporate features, product introductions, etc. plus contact information, send an email to potential buyers who have previously counted. And phone tracking. Contact his sales department. Notify you of your existence, introduce yourself and your business, and make it clear that you want to sell your products to them. Ask for boldness and courtesy, and generous. It should be said that this step has to go out, do not stay at home to do panda sleep. To feel customers, understand customers, listen to customers, convince customers, and be friends with customers.
I think this is the basic skill that should be done in doing business or doing business.

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