See how Chinese design power adds a new interpretation to history. Inman’s first “New Long March Series”

From the activation of the "Forbidden City" to the revival of more "national tides", the cultural self-confidence expressed by the design power of the Chinese fashion industry is gaining wider recognition in the global Chinese region and adding new culture to history. annotation. In 2006, "Life, Reading, and New Knowledge Sanlian Bookstore" published a book called "Red Army: 1934-1936", which mentioned that the anniversary is one of the opportunities for the Chinese to trace the roots of the deceased past. Almost the same is an ancient tradition. This kind of review of history is becoming a trend.

In 2019, not only was the 70th anniversary of the founding of the People's Republic of China, but also the 85th anniversary of the Long March of the Central Red Army. The spiritual core of this historical continuation began in Jiangxi Province. The collective memory of the Long March process and the cultural heritage of the Long March spirit are all in the hands of Chinese contemporary fashion designers, and interpretation has become a new fashion interpretation. In China, a lifestyle brand positioned as a cotton and linen artist, Inman, launched the “New Long March Series” in September 2019. The whole series was created by young designers after 80 and 90, and a new generation of young people The cognition and interpretation of special history are presented in front of the world through the carrier of clothing. In different eras, there are different cognitions, and the cultural cognition of a generation of superimposed generations has made this series of works. Inheritance and differences coexist, and the ever-increasing national self-confidence will become the next "national tide" hotspot.

It is reported that on October 17th, in the capital of Changzhi, Jiangxi Province, the capital will be held in the “New Long March·Re-start” in the fashion night. The scene is not only the first public show of the Inman New Long March series, but also 10 The co-branded series of China's outstanding fashion designer, Inman, will also make its debut at the event.

"Towards the Long March by Design" inherits the national spirit

Fang Jianhua, founder of Inman brand, said that the spirit of the Long March represents the Chinese nation's persevering and self-improving national spirit. It needs a surprising design to awaken the collective memory of the Long March and also need to find new ways to make young people People have a more thorough understanding of the Long March culture and let the spirit of the Long March be passed down. Therefore, Inman “launched a long march with design” and launched the “New Long March Series” on the special anniversary of the 85th anniversary of the Long March.

The “New Long March Series” is divided into three themes: “Stars and Whistle”, “Promise” and “Great Rivers and Mountains”. It is reported that in the styles that were first launched in September, a large number of design elements have been combined with “Red Star” and “20,000”. The historical symbolic elements such as Wuqianli and 1934 combine the characteristics of the ethnic minorities in the Bohai Alliance. They have extensively applied the pattern features of Yingshanhong, and they have brought new designs to modern pop design. A wave of products hit the "national tide" explosives. In this series, the designer integrates the international popular colors of 2019 autumn and winter released by Pantone, the world's leading popular color prediction agency, into the color matching of the new series, abstracting the new image and symbol of the Long March culture, and bringing the new culture to the traditional culture with the power of fashion design. Interpretation.

The collective voice of Chinese fashion design, 10 Chinese outstanding fashion designers and Inman jointly launched the "New Long March Series" joint model

It is reported that on October 17th, the “New Long March·Re-start” will be opened in the capital of the Long March.

On the evening, not only the long march scene dance performances directed by world-class art masters were staged, but the full range of Inman “New Long March Series” products will be released on the spot. At the same time, 10 “China Outstanding Fashion Designers” will be launched. "Co-branded series, this is the first appearance of this batch of works in China.

Fashion designers participating in the "New Long March Series" joint venture, including the "Design to Long March" project sponsor China Top Ten Fashion Designer Ms. Lin Qi, Chinese Designer's Top Award "Golden Top Award" Designer Liu Yang, Chen Wen Li Xiaoyan and three: China's top ten fashion designers: Lin Jinliang, Zhang Yichao, Lin Zihan, Deng Zhaoping, Jin, and Huang Gang. It is indeed a star-studded, gathering the elite power of the Chinese fashion industry.

The joint series is based on the iconic symbolic imprint of the Long March period. It retains the classic elements of the Long March period and also injects avant-garde fashion colors, which is bound to set off a new round of fashion culture.

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