In Hangzhou Tower opened Hermes store for 5 years to upgrade, although the news has long been spread, but when many people first saw the new tile facade, intertwined deep chocolate, brick red, red blood and Hermes red four colors , How much some amazing feeling, indeed, this design is also the only country. With the brisk music, Hermès through the SwingingSilk (swaying silk dance) shows the unique rhythm of scarves are not busy opening new stores, first big old shop "previously only one store, now turned into two, and more What? "The day before yesterday evening, Hangzhou Building Hermes shop, just ready to shop in the customer path was told by staff members," today's opening reception, not open to the outside world, welcome to patronage tomorrow, "a look of curiosity. In Hangzhou Tower opened Hermes store for 5 years to upgrade, although the news has long been spread, but when many people first saw the new tile facade, intertwined deep chocolate, brick red, red blood and Hermes red four colors , How much some amazing feeling, indeed, this design is also the only country. In the VIP area on the first floor of the store, Mr. Lei Rongfa, the president of Hermès China, waits for everyone with a smile because there are so many new stories to share. More than 90 million red wine cabinets the world's only three limited edition enamel table to help open the new opening of the old shop, Hermes debut Hangzhou Tower brings two special products: the first, three global limited enamel table, the second one The world's only wine cabinet, worth about 900000 yuan. "This red wine cabinet is the only one finished product in the world so far, and if the customer wants it, he can take the stock but wait for the order later." The red wine cooler takes 155 hours to be fully hand-made. "Lei Rongfa Said, "As for watches, in fact, the Chinese people always like limited edition, some people have the investment concept, hoping to preserve the value." The new store on the first floor display some art supplies and tableware, scarves and special packages, through an arc Staircase transition, the new expansion of the second floor divided into men and women clothing area, the ground covered by gray carpet. "This expansion from 120 square meters into 358 square meters, an area of ​​nearly two times, so we increased the clothing market in Hangzhou these two years, clothing sales maintained at 10% to 15% annual growth rate of men's clothing sales Double the ladies' .Rong Rongfa said that every shop in the world has its own characteristics, even in Hangzhou, Hubin famous street store is the watch is strong, and the new expansion of the Hangzhou Tower shop will have more clothing can be As an alternative, "Shanghai's stores may sell better, and we will tailor the features of each store to each city's taste." From bags to ready-made, from cowhide to rare leather, Mentioned Hermes, everyone's first impression is a scarf, and then is the bag, such as the popular Birkin and Kelly, and in addition to the sudden emergence of clothing two years, many customers have also changed the requirements for the cortex. "The Chinese have always loved cowhide before sheep, because they are easy to manage, but recently, many people began to seek some special leather, such as crocodile skin. We received a lot of orders." Lei Rongfa said, "It just needs to wait For several years, because of our Hermes on the cortex and the quality of carefully selected, such as crocodile skin, raising a crocodile takes about 4 years.As for the color preferences, Chinese customers in recent years, especially like the bright colors of the package, and in particular Like bales, size more than 30cm more, which is what we learned from the market some characteristics. "As a leader in second-tier cities, nature is the heart of Raymond Hair one of the most important cities:" Hangzhou ranked very rely on Before, Hangzhou building shop has been in the top ten in the country, where the geographical environment is excellent, the flow of people is also great. "The old luxury shop crave" home "concept China's economic growth has led to luxury or have landed or Expansion, a few years ago the key words seems to be "shop", but this year has become "expansion" to enhance the specification, from the service is a lot of brand choice select. "Our future plan is to expand our stores one after another in cities such as Beijing, Shanghai and Guangzhou. One month ago we expanded the Shanghai Plaza store to 540 square meters and jumped to the second floor." , To Hermes today's visibility, the number of shops is not so important, to enhance service delivery is the key to more options, "revealed a small plan, we expect to open in Shanghai in 2014 the world's first five Hermes House, the top four were Paris, New York, Tokyo and Seoul, we will be able to provide better services such as matching clothes, wristwatches, handbags, and tailor-made services, all in our consideration. "From simple shops to salons, To the concept of "home," which represents the highest service level, is a word that many luxury brands have been passionate about lately. Ray Wing Fai frankly, in fact, some luxury services in China even exceeded the service specifications of Europe and the United States market: "Chinese people prefer to buy high-end products than Europe and the United States, and China's consumer groups than the European and American markets young 10 to 15 years old. , Chinese also like reciprocity, these are the reasons for the heat in this market. "
Changxing Weiyi Textile Technology Co., Ltd , https://www.cxwytex.com